YouTube Shorts
Definition
YouTube's short-form vertical video format (up to 60 seconds, 9:16) — pushed heavily to non-subscribers for fast growth.
YouTube Shorts are vertical videos up to 60 seconds, shown in a dedicated feed and pushed to non-subscribers — the fastest way to grow a new channel.
Shorts need a first-second hook, 9:16 framing and animated captions for silent viewing. One long video can become a week of Shorts via repurposing. See how to make Shorts with AI.